Highlights
- South Park's newest special parodies Logan Paul's energy drink brand, Prime, in a hilarious and satirical manner.
- The commercial in the episode humorously highlights the intensity and high energy associated with Logan Paul and his brand.
- The parody serves as a reminder of the influence of internet celebrities-turned-business magnates and the absurdity of internet fame.
South Park's newest special takes some funny shots at YouTube star Logan Paul's energy and sports drink brand, Prime. The new episode, which is available to stream now on Paramount+, parodies the popular Prime drink brand that Logan Paul and fellow internet personality KSI have collaborated on.
Logan Paul has been a staple of modern internet culture since he gained popularity through various platforms like Vine and YouTube, but his popularity has skyrocketed in the last few years. With Paul's recent ventures into wrestling and boxing and Prime Hydration recently becoming the official sports drink of the UFC, the internet celebrity has been on a roll as of late. Paul is no stranger to publicity with his various controversies, but one of the most recent instances involved the aforementioned drink brand. Back in July of this year, Prime Energy came under fire for reports of the energy drink being recalled due to high levels of caffeine that were unsafe. Although the controversy was handled, South Park didn't miss the opportunity to include Prime in its new special.
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The scene from South Park's new episode shows a kid at their computer watching a Logan Paul-like character in a seemingly sincere vlog, only for it to be revealed that it's a ploy to sell his new drink brand, Cred. From the bottle to the logo of the drink, the clip is clearly calling out Paul's drink brand.
The following clip contains mature language.
As the clip continues, the ad for the drink ends with the tagline "drink Cred at your school today," but is then immediately followed by a warning that the drink is not safe for children. The intensity of the commercial mirrors the high energy that Logan Paul is known for, making the scene even better. Although it's been a big year for Prime, South Park's parody is a hilarious satirization of how internet celebrities becoming business magnates has influenced the world and what kinds of products people consume.
The Prime drink brand is clearly a success, but the parody of Logan Paul's venture that South Park has made is an incredibly funny reminder of how crazy internet fame can actually be. When it comes to doing satire, South Park is one of the best in the genre, and it's always fun to see who will be given the spotlight in each new special. Although it's not entirely shocking that Logan Paul and Prime drinks have been parodied, it's still hilarious to see.