The Grand Theft Auto franchise has always featured many parody corporations, and this is one of the key ways in which Rockstar can insert their brand of satirical humor into their games. From fast food restaurants and social media companies to transnational delivery services and automotive manufacturers, Rockstar's creativity when it comes to twisting the iconography of existing real-world brands seems to have no limits.

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In addition to some beloved classics that have reappeared in prior entries, some hidden gems could also make a surprise return, with many brands also having potential gameplay and story implications. While it seems a near certainty that Rockstar will add a host of new brands in keeping with the times, many fans would welcome the return of some franchise classics for nostalgia's sake, at the very least.

1 Cobra Marital Arts Gym

The Prospect Of Gyms And Martial Arts Dojos Could Add A Lot To Personalization

The purposefully misspelled Cobra "Marital" Arts Gym was a location players could visit in the city of San Fierro in Grand Theft Auto: San Andreas. While this gym was special in the sense that players could learn and practice martial arts here, it is more the feature of gyms and physical transformation that would be a welcome addition to GTA 6.

The prospect of using exercise to transform the player's skillset and attributes is certainly appealing and would be even further enhanced if players were able to learn varied styles of martial arts, with specific melee animations associated with each one.

2 Inside Track

Mini-Games Such As Betting Provide Additional Hours Of Entertainment

While the Inside Track betting brand may not be entirely memorable, the activity of betting on horse races in Grand Theft Auto: San Andreas is sure to conjure fond memories for many players. As well as providing an excellent mini-game, the betting shop was a great way for players to both spend and accumulate vast sums of money, regardless of their progression in the main story.

Whether it's horse racing or other sports, it would be great to see some form of this entertainment returning, and forms of in-game betting can provide players with something to do once they have amassed large sums of wealth and acquired their fill of material property.

3 Adios Airlines

Air Travel Could Greatly Expand The Open-World

Though GTA 6's setting of Vice City has been confirmed, it remains to be seen whether additional locations might be added, either as DLC or part of the main game. Most GTA games in the past have featured airports in one form or another, and the popular Latin-American airline brand "Adios Airlines" could very well play a central role in GTA 6.

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The ability to travel between various locations, including portions of Mexico, San Andreas, or Liberty City would be a welcome addition and would offer the chance for various easter eggs and bonus content to be added. At the very least, it seems almost certain that players will get the chance to pilot a variety of aircraft and explore a large map of Vice City and its surrounding areas.

4 Burger Shot

This Favorite Brand Is Sure To Feature In One Way Or Another

First introduced in the original Grand Theft Auto: Vice City, Burger Shot is a spoof of the fast food chain Burger King and centers around a theme of gore and marksmanship. In addition to the restaurants themselves, the television and radio adverts have been consistently hilarious, and content of this type would surely be appreciated by fans of the series if it features in GTA 6.

Much in the way that gyms could improve the physical attributes and appearance of the player character in some previous games, it has also been possible to do the opposite via the excessive consumption of fast food. Given Rockstar's history of parody when it comes to these food brands, it seems very likely that Burger Shot will make another appearance when players return to Vice City.

5 Sprunk

Vice City Is Sure To Be Littered With Brand Parodies

A long-time feature of the series, Sprite parody "Sprunk" would be welcomed back for several reasons, besides the endless number of advertisement applications available for the innuendo. In addition to its rival soda company "eCola," Sprunk has been used as a sponsor for various in-game events such as car races, and has subsequently featured on several car and motorcycle liveries for players to equip.

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Along with Honkers, Cluckin Bell, Burger Shot, and Weazel News, Sprunk represents one of the now-classic brands players expect to see in a Grand Theft Auto title. Whether or not Rockstar will reuse these brands or invent new ones remains to be seen, but even a cursory mention is sure to produce a smirk from long-time fans of the series.

6 Cluckin Bell

This Chicken Shop Is A Grand Theft Auto Cultural Staple

First appearing in Grand Theft Auto: San Andreas, Cluckin Bell is one of the most recognizable brands within the GTA universe and features its fair share of hilarious commercials and design choices. Based on a combination of KFC and Taco Bell, Cluckin Bell provides a lengthy menu of jokes and memories for long-time players of the series.

As well as being a classic brand within the series, Cluckin Bell locations are often made for excellent mission settings and siege locations for standoffs with police. In GTA: San Andreas, players were even able to choose from a variety of different dishes, each of which had differing implications for their health.

7 Ammu-Nation

The Legendary Gun Store Perfectly Encapsulates The Free Spirit Of America

Dating back to Grand Theft Auto 3, Ammu-Nation is one of the major weapons retailers in the Grand Theft Auto universe and has featured heavily in almost every title since. As well as providing a convenient location to purchase high-powered armaments, Ammu-Nation also has a comically exaggerated sense of libertarian spirit.

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The store previously featured in multiple locations throughout Vice City, and it seems that this brand is one of the more likely to make a return - unless, for the purposes of the narrative, the stores have been banned, as was the case in Grand Theft Auto 4.

Grand Theft Auto 6

Platform(s)

PS5 , Xbox Series X|S

Released

2025-00-00

Developer(s)

Rockstar Games

Genre(s)

Action , Adventure