Highlights

  • Modern Warfare 3 surpasses its predecessor in player engagement, leading to strong sales and positive reception.
  • Activision confirmed the news in a recent statement, revealing that player engagement has surpassed the levels of Modern Warfare 2.
  • Activision focuses on enhancing player engagement by connecting with the community and offering new experiences.

A recent statement from an Activision representative revealed an uptick in player activity within the Call of Duty community, particularly with Modern Warfare 3. Compared to its predecessor, Modern Warfare 3 has experienced a surge in total player engagement.

Initially released on November 10, Modern Warfare 3 faced criticism due to a rocky beta and numerous bugs upon launch. Despite these issues, many players praised the multiplayer experience of Modern Warfare 3, noting significant improvements over its predecessor. This positive reception translated into strong sales, with Modern Warfare 3 becoming the best-selling game in the United States for November. Impressively, even after more than two months on the market, the game continued to perform well, topping January 2024's sales charts. Following closely behind were Tekken 8, ranked second-highest in sales for January, and Suicide Squad: Kill the Justice League, which secured the third spot.

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Modern Warfare 3 Outperforms Modern Warfare 2 in Player Engagement

Since its launch, Modern Warfare 3 has undergone numerous updates aimed at addressing in-game bugs and introducing new content, all to enhance the overall player experience. Furthermore, the developers have demonstrated their commitment to player satisfaction by occasionally offering freebies as gestures of apology for any issues encountered in the game, such as the recent gifting of free double XP tokens to players of Modern Warfare 3 and Warzone. This approach seems to positively impact player engagement, as noted in a recent statement to Forbes by Activision, which mentioned an increase in player engagement, with more players participating compared to the previous year. However, Activision refrained from mentioning the exact player count.

“We’re having a blast supporting the community across Call of Duty. The teams have had fun connecting with our players and creating high-quality, new experiences for them. Player engagement is up with more players playing now than this time last year.”

Additionally, Activision expressed their enjoyment of supporting the Call of Duty community, emphasizing their efforts at connecting with players and creating high-quality experiences for them. While the proactive approach to enhancing the game is commendable, it's important to note that challenges persist, with cheating remaining a prominent issue in Modern Warfare 3. Despite the implementation of thousands of bans by developers, the problem seems to be escalating over time.

Overall, Modern Warfare 3 appears to be gradually improving across several aspects, potentially leading to a growth in its player base. The recent Modern Warfare 3 Season 3 update, which went live on April 3, brought adjustments to various weapons and equipment, as well as several quality-of-life improvements, and more. Additionally, from April 4 to April 8, players on all supported platforms were able to check out Modern Warfare 3's Multiplayer and Zombies modes for free, potentially further increasing engagement levels.